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Nirva logo

Nirva

W21
9 people|Active|Website
Digital HealthHealthcareHealth & Wellness
61°Major Pivot
Before

Evidence-based Traditional and Complementary Medicine brand

After

The lifestyle medicine layer for clinicians.

Full description — before

Nirva is an evidence-based, traditional and complementary medicine (T&CM) brand offering treatment programs for chronic conditions in the US and the UK. Our approach combines natural, holistic, side-effect-free methods, including personalized diets, one-on-one yoga, health coaching, and supplements designed by experts trained in traditional and modern medicine.

Full description — after

Nirva is the lifestyle medicine layer for clinicians. For the first time, any doctor can offer daily care between appointments and earn recurring revenue. 87% of patients improve in weeks, and our system is discovering things like which foods trigger hot flashes, insights that no existing research has found.

Category shift
Digital Health & TelehealthDigital Health & Telehealth
Summary

Nirva pivoted from B2C wellness brand selling treatment programs directly to consumers to B2B2C platform enabling clinicians to offer lifestyle medicine and generate recurring revenue.

Detected today · 2026-03-22