96°Major Pivot
Before
Fixing senior care
After
Fixing outbound review
Full description — before
We're bringing senior care into 2025 with next-generation tools for caretakers that give them superpowers instead of getting in their way
Full description — after
Cobbery is building the legal tooling to turn outbound review into a breeze, not a burden.
Category shift
AI Clinical OperationsAI Coding Assistants
Summary
Cobbery shifted from building next-gen tools for senior care (healthcare, caretakers) to developing legal tooling for outbound review (legal industry). This is a complete change in both product and target market—a full, unrelated pivot.
Detected 4 months ago · 2025-11-06
Company journey — 3 pivots
Current
Fixing outbound review(viewing)
95.5°Major Pivot2025-11-06
113.7°Near Reinvention2025-07-03
155.2°Complete Reinvention2025-01-23
Started as
Defragging the streaming industry.