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Augment Inc. logo

Augment Inc.

S24
2 people|Active|Hiring|Website
102°Near Reinvention
Before

We help card issuers maximize their share of wallet.

After

Augment automates business roles like sales and accounting with AI.

Full description — before

💸 CardLift builds co-branded browser extensions to help credit card issuers maximize their share of wallet (and in turn, per user revenue). 💸 💼 Built by the serial extension founder behind TravelArrow (the world's largest travel browser extension, 300k users, 1.5M+ ARR) and OctoShop (acquired by NYSE:IBTA), CardLift is backed by YCombinator. How it works - We build banks and credit card issuers browser extensions to help them capture a larger share of wallet among their cardholders by - 🏃 Migrating Existing Spend - When a credit card program onboards a new user, we make it dead simple for these users to switch their card-on-file at all of their top online merchants to their new card with one click. - Our AI-powered browser extension not only automatically detects where our partners' users spend the most (Netflix, Amazon, T-mobile, Progressive), but also lets them switch out their primary payment instantly. Users press a button in their browser and their card-on-file everywhere instantly switches to their shiny new card (our partner's card!). 😌 Making Checkout Seamless - Our fast checkout technology embeds “One Tap Checkout ” on the checkout page at over 50,000 e-commerce sites - making our partners' cards the easiest way for users to complete any transaction on their browser. - They can even customize the copy to tell the user why to use your card for that specific purchase. For example Chase could prompt their users to use their Sapphire Preferred card on Avis BECAUSE it offers car rental insurance. 🤑 Making Our Partners' Cards More Rewarding - We partner with over 1000 of the country’s top merchants to offer additional affiliate-based cash back that our partners can tack on to their existing cash back. User can now earn double or even triple the cash back on Sephora when they user our partners' “One Tap Checkout” button instead of their other cards.

Full description — after

💼 Augment builds AI-powered tools to automate company operations, starting with Roger—an intelligent CRM that acts as your AI-powered sales team. 💼 🚀 Built by experienced founders and backed by Y Combinator, Augment is redefining sales automation with AI-driven workflows that handle prospecting, outreach, and deal management—so businesses can scale effortlessly. How it Works – Roger, Your AI-Powered CRM 📊 A CRM That Works for You Unlike traditional CRMs that require constant manual updates, Roger actively manages your sales pipeline. It tracks interactions, follows up with leads, and keeps your team focused on closing deals instead of admin work. 🤖 AI-Powered Outreach & Engagement Roger automates lead generation and crafts personalized outreach messages across email, LinkedIn, and other channels. It continuously refines its approach based on engagement data to increase conversions. 🎯 Smart Deal Management Roger qualifies leads, schedules follow-ups, and moves deals through your pipeline automatically. It ensures your team never drops the ball on a potential customer. 📈 Seamless Integration & Insights Roger syncs with your existing tools, updating your sales data in real-time. AI-powered analytics provide actionable insights, helping teams optimize sales strategies. By automating tedious sales tasks and making CRM proactive instead of passive, Roger turns AI into your most efficient sales teammate—helping businesses close more deals, faster.

Category shift
Global Payments & CryptoEnterprise AI Agents
Summary

This is a full pivot: the company changed from building browser extensions for credit card issuers (fintech, B2B for banks) to building AI-powered sales and operations automation tools (B2B for general businesses). Completely different product, market, and problem.

Detected 1 year ago · 2025-02-06